Read This Change Your Life

I wish I'd read this book 10 years ago.. There are so many "Doh" moments, where I found myself going, that's where I went wrong.. So many of us get it wrong, and this should be essential reading.. I can't believe no one told me to read it before. (Simon the Sales Growth Coach. I owe you one for this..)..

Michael Gerber's The E-Myth Revisited should be required reading for anyone thinking about starting a business or for those who have already taken that fateful step. The title refers to the author's belief that entrepreneurs--typically brimming with good but distracting ideas--make poor businesspeople. He establishes an incredibly organised and regimented plan, so that daily details are scripted, freeing the entrepreneur's mind to build the long-term success or failure of the business. You don't need an MBA to understand or follow its directives; Gerber takes time to explain buzzwords and complex theories. Written in a clear and well-paced manner, The E-Myth Revisited is like receiving advice from an old friend.