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Influence

Influence

Influence
The Psychology of Persuasion
Author: Dr. Robert Cialdini

Influence

Influence

“Influence”, the classic book on persuasion, explains the psychology of why people say “yes” – and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book. You’ll learn the six universal principles, how to use them to become a skilled persuader – and how to defend yourself against them. Perfect for people in all walks of life, the principles of “Influence” will move you toward profound personal change and act as a driving force for your success.

About the Author
Robert B. Cialdini, Ph.D. holds dual appointments at Arizona State University. He is a W. P. Carey Distinguished Professor of Marketing and Regents’ Professor of Psychology, and has been named Distinguished Graduate Research Professor. Dr. Cialdini is also president of Influence At Work, an international training and consulting company based on his groundbreaking body of research on the ethical business applications of the science of influence.

You will never look at a sales message in the same way again..

Little Red Book of Sales

Little Red Book of Sales Answers

Little Red Book of Sales Answers
99.5 Real World Answers That Make Sense, Make Sales, and Make Money
Author: Jeffrey Gitomer

Little Red Book of Sales

Little Red Book of Sales

This is a great book on sales, it reads easily and gives you lots of ideas as well as answers..
Salespeople are looking for answers.
They want them now.
They want them fast.
They want them free.

Every salesperson on the planet, at some point during their sales day, needs an answer or 10 about what to do in a given selling situation.

But there’s a big difference between AN answer and the BEST answer.

Jeffrey has compiled 99.5 BEST ANSWERS to the barriers salespeople face every day.

These answers will get you from:

What do I do next?

to:
Where is the bank so I can deposit this money?!

Salespeople need answers, fast! Now, one book brings together all the proven, tested, instant answers they’ll ever want: Little Red Book of Sales Answers.

This is the legendary Jeffrey Gitomer, the world’s #1 sales presenter and author of the inspirational 250,000-copy bestseller Little Red Book of Selling.

This new book goes beyond anything Gitomer’s ever done, offering 99.5 quick, fun-to-read, real-world answers guaranteed to make sense, and make money!

You’ll discover the best ways to:

  • leave voicemails
  • ask for appointments
  • start presentations
  • follow up
  • ask for the sale
  • respond to angry customers, and
  • earn referrals

Here are perfect answers for:

  • establishing rapport
  • improving humor and creativity
  • making cold calls
  • getting past gatekeepers
  • controlling phone conversations
  • overcoming price objections
  • recognizing buying signals
  • using the Internet
  • getting reorders
  • finding role models and mentors
  • becoming a better writer
  • picking the right contact software
  • ordering the right business lunch
  • creating stand-out proposals, and
  • setting goals, and adding value in every possible way.

Buy this book: You’ll get two out of three.

Theory of Constraints

Theory of Constraints

Theory of Constraints
What is this thing called the Theory of Constraints and how should it be implemented
Author: Eliyahu Goldratt M
Website: Eliyahu Goldratt M – Theory of Constraints 

Theory of Constraints

Theory of Constraints

This book was recommended to me by Simon at www.WebTyrant.com having heard about it from Eugene Ware, Adam Spiel and Brad Fallon. I’m so glad I stayed around after Web Tyrant Live.. This booked changed my mindset about my business .. almost as much as E-Myth.

I’d recommend this to anyone that gets overwhelm and is trying to make a real difference.. not just add an extra £ here or there.

Eliyahu Goldratt M is an absolute genius.

Caidian Johnson –
OnlineMLMMentor.com